Author Archive

Saying ‘Sorry’: The challenges of apologising on Twitter

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Guest Post from Dr Ruth Page Dr Ruth Page is a lecturer in the School of English at the University of Leicester and has research interests in the use of stories in social… Continue reading

Is social media the new rock ’n’ roll?

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“Whatever happened to all those heroes?”  barked The Stranglers in 1977, a time when politics in pop music rubbed shoulders with The Muppets and John Travolta in what was then quaintly referred to… Continue reading

12,000 Angry Men – Measuring anger within high volumes of customer complaints

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“When angry, count four. When very angry, swear.” ― Mark Twain When people are angry they want to be heard, and nowhere is this more apparent in the digital world than on social media.… Continue reading